How It Works
You send us your document. ReadSmart analyzes it to optimize the messaging. We send you back a perfectly formatted PDF.
Once you send us your desktop publishing file, we immediately begin to apply the ReadSmart process to it. For now, ReadSmart works with Adobe® InDesign® and Quark® Xpress® files.
The ReadSmart process begins with a custom analysis of your document, where ReadSmart creates a unique library of the words and phrases used throughout. Next, ReadSmart’s proprietary patent-pending algorithms calculate the relative value of each and every letter in each and every word and phrase in order to emphasize the parts that are most informative within your document.
ReadSmart bends the rules of typographic practice by making small, customized adjustments to every character in a document to improve the understanding and appearance of the text. Although these changes to the composition of the text are small, they facilitate eye-movements and comprehension. The ReadSmart process then makes thousands of small alterations to improve the spacing between words, the size of words, and line endings based on the linguistic, psychological, and informational properties of the text. These minute adjustments made on-the-fly to letter size and spacing, and the spaces between words and phrases, end up optimizing your message.
ReadSmart makes no changes to:
Your vocabulary or wording.
Your word order, punctuation or grammar.
Your layout, design or fonts.
After all the ReadSmart adjustments are made, the ReadSmart team then reviews the final output to ensure quality.
Once we have completed the ReadSmart formatting of your document, a high resolution, ready-for-print PDF is returned to you. Total turnaround time? 24-48 hours.
The results? Although subtle, text that has been transformed using ReadSmart technology provides documented improvements for the reader: reading speed is increased up to 10%, reading comprehension up to 25%, and reading enjoyment up to 40%.